Wroks Case Page | Codapes Studio

Project cost₹ XX,XXX

StatusCompleted in 2025

DesignerJay Thaker, Arjun Mehta

Our studio was entrusted with designing outdoor billboards and hoardings that deliver maximum visibility and brand recall. The objective was to create large-scale, impactful visuals that instantly grab attention and communicate the brand’s core message within just a few seconds.

Billboards and hoardings remain one of the most powerful mass-marketing tools, especially in high-traffic urban locations. The challenge was to balance bold creativity with simplicity, ensuring that the message could be absorbed quickly by passersby while still leaving a lasting impression.

overview

The Result

The final designs combined bold typography, minimal yet powerful messaging, and striking imagery that stood out even in crowded visual environments. By using high-contrast color schemes, clear hierarchy, and visually dominant elements, we ensured the billboard was impossible to miss.

Each design was customized based on placement (highways, urban intersections, or commercial hubs) to maximize impact, readability, and engagement. The billboards effectively enhanced brand recognition and created a strong public presence.

The Process:

● Step 1: Identifying billboard location and audience visibility factors.● Step 2: Researching outdoor advertising trends and visual impact strategies.● Step 3: Developing multiple large-scale design concepts with message clarity.● Step 4: Finalizing designs optimized for printing, scaling, and outdoor placement.

Solutions: